Music, Marketing, & Tech
iamstevengarza.com

Steven Garza

iamstevengarza.com

22 Event Marketing Strategies In 2022.

22 Event Marketing Strategies In 2022.

The number 1 goal that all event and concert promoters strive for, is to sell out their events. Whether you are hosting a large-scale festival, a recurring branded nightclub event, or a virtual event, an effective event marketing strategy is essential to the success of the event and any company’s bottom line. If you know

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Case Study 02: Innovating on Tap: Beta Testing Coca-Cola Freestyle for World Domination

Case Study 02: Innovating on Tap: Beta Testing Coca-Cola Freestyle for World Domination

Client: Coca-Cola Coca-Cola, the world’s most recognizable brand. Company: Clear Channel Media + EntertainmentClient: The Coca-Cola CompanyIndustry: BeverageProject: Coca-Cola FreestyleLocal and National Digital Project Director: Steven Garza Coca-Cola, a globally recognized brand, embarked on a revolutionary journey in 2011 with the introduction of Coca-Cola Freestyle, transforming the beverage fountain experience with its extensive array of

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Web3 The Next Internet Frontier.

Web3 The Next Internet Frontier.

Web3, the next iteration of the World Wide Web, represents a paradigm shift towards a decentralized and user-empowered internet. Built on blockchain technology, this emerging ecosystem aims to disrupt the current centralized model dominated by tech giants, fostering a more democratic and transparent online environment. At its core, Web3 is underpinned by decentralization – power

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